Conscious Chemist Secures INR 12 Cr Funding from Atomic Capital to Accelerate Growth and Innovation

Conscious Chemist, the rapidly growing beauty and skincare brand, has successfully raised INR 12 crore in funding from Atomic Capital, marking a major milestone in its expansion plans. Along with the investment, Apoorv Gautam, Founder and Managing Partner of Atomic Capital, has joined the company’s board of directors, bringing extensive expertise and strategic insights to fuel further growth.

The Gurugram-based brand, known for its science-backed skincare solutions, has quickly gained a loyal customer base by offering effective, affordable products. Conscious Chemist plans to leverage this fresh capital to enhance its product development, strengthen its digital presence, and optimize customer experience. The funding will also be used to scale operations, improve its supply chain, and expand marketing and distribution efforts in India’s flourishing Beauty and Personal Care (BPC) sector.

Commenting on the investment, Robin Gupta, CEO and co-founder of Conscious Chemist, said, “We are excited to have Apoorv join our board as we embark on this new chapter with Atomic Capital. This partnership will help us scale rapidly, introduce innovative products, and deliver transformative skincare solutions to our customers. Our mission is to make effective, science-backed beauty accessible to all, and this funding brings us closer to realizing that vision.”

As part of the deal, Apoorv Gautam brings his wealth of experience from leading consumer brands like Fitelo, Easebuzz, and Plix, to guide Conscious Chemist toward achieving its ambitious goal of reaching INR 100 crore in annual recurring revenue (ARR).

Apoorv Gautam added, “Conscious Chemist has tremendous potential in the BPC space. Their focus on scientifically advanced formulations resonates with today’s consumers, and the brand’s growth trajectory is impressive. I’m excited to support them as they work toward their ARR goal and expand their market presence.”

Founded in 2019, Conscious Chemist has rapidly established itself as a leading player in India’s beauty market. The brand’s innovative products, which include globally sourced ingredients like Salicylic Acid, Kojic Acid, Peptides, and Hyaluronic Acid, are available on popular platforms such as Amazon, Nykaa, Myntra, Flipkart, and their own D2C website. Conscious Chemist is also one of the standout brands featured on Shark Tank India Season 3, further solidifying its presence in the industry.

With this new round of funding, Conscious Chemist is poised to enhance its product offerings, expand into new markets, and continue revolutionizing the beauty industry with its commitment to scientific innovation and affordable skincare.